Global Brands Group
Jones New York. | Jessica Simpson | Kenneth Cole | Tahari ASL
Jones New York
2016-2018: Designed Dresses for each season to sit cohesively with Jones New York Sportswear Collection.
Sportswear Design/Illustrations: SVP of Design, George Sharp
All Dresses Design/Illustrations: Kei Chan
Jessica Simpson
Sole Lead Designer representing Global Brands Group in the licensing pitch for Jessica Simpson's Spring & Summer 2019 collection. Developed concepts, color palettes, print direction, and designed monthly deliveries for the brand and completed the project, including sample development, within two months. The collection was well received by Jessica Simpson’s team, with selected items custom-made to her measurements for her personal wardrobe. Additionally, an ad for her accessories line featured one dress from the collection. While Global Brands Group secured a partnership agreement, the opportunity was ultimately declined due to undisclosed terms.
