The Children’s Place

Designed and developed the company’s most profitable and expansive category—Knit Tops—including Fashion Tees, Activewear, and Matchable Sets for Big Girls (Ages 8-16). Led the creation of innovative designs that balanced style and function, curating assortments that aligned with seasonal stories and outfits, driving significant growth in this key category. Focused on delivering versatile, on-trend products that resonated with the target demographic, while ensuring strong alignment with market needs and trends. My contributions played a pivotal role in expanding the brand’s reach, driving strong sales, and fostering customer loyalty.